Project Summary

Promote awareness that the streaming platform, Hulu, acquired the original program “Love Island UK.” Event was held in the high traffic and icon location of the Santa Monica Pier to garner maximum message amplification to engage viewers and pique curiosity for the show.

Responsibilities

• Executive Production

• Budget Management

• Production Planning and Scheduling

• Fabrication Oversight

• Vendor Management

• Site Operations

• Staffing and Logistics

• Installation and Strike

• Metrics and ROI Reporting

• Premium Production

• Permitting

Key Challenges

Working with an iconic and historic location always has its challenges, including weight restrictions for trucks and load in/out scheduling around public access. Worked closely with the venue and key vendors to ensure safe and well scheduled drops to not over-tax the structure, while maintaining the schedule and maximizing the amount of time we had to make an impact.